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Bentley boss complained that annual Mulsanne sales fell to 500 units a year, while during Arnage the company sold 1,200 large sedans annually. Over twenty years, the number of rich people in the world has tripled, but customers prefer crossovers, and this trend applies to all segments.
Hallmark emphasized that while “large sedans have been the backbone of Bentley for over 100 years,” and the Mulsanne was more popular than the Rolls-Royce Phantom, volumes were reduced so much that it was not economically feasible to continue production. The issue of the successor to the Mulsanne is not even on the agenda, as the development of a new generation model will never pay for itself.
Carsandcofee.com/imgs/2020/03/09/22/3815355/8d32c6149e4197270c4d55e7ec8588ef11736d37.jpg
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